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Short answer: to start an embroidery business, choose a niche, start with a reliable machine, buy or outsource digitized designs, price for profit, and find customers through local businesses, schools and online shops.

Steps to Start

  1. Pick a niche: uniforms, gifts, caps, pets or local teams.
  2. Choose a machine that fits your volume.
  3. Set up supplies: stabilizer, thread, needles, blanks.
  4. Get designs: buy ready-made or outsource custom digitizing.
  5. Set prices that cover time and materials.
  6. Find customers locally and online.

Should You Learn Digitizing?

Many new shops outsource digitizing at first so they can focus on sales and production. See how to choose a digitizing service and digitizing costs.

First Customers

Frequently Asked Questions

Do I need to learn digitizing to start?

No. Many shops outsource it, especially at the beginning.

What niche is easiest to start with?

Personalized gifts and local business uniforms are common starting points.

How do I price my work?

Include blanks, supplies, machine time, design cost and profit.

Ready to stitch? Browse our embroidery design shop or order custom digitizing for your own logo or artwork.

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