Black Friday Sale: get 30% off all embroidery designs with code BLACKFRIDAY30 until December 1. Shop designs
Short answer: price holiday embroidery by adding the blank, thread and stabilizer, machine time, design or digitizing cost and a profit margin. Charge extra for names and rush orders, and use bundles instead of deep discounts.
What to Include in Your Price
| Cost | Example |
|---|---|
| Blank garment | Sweatshirt, cap or towel |
| Supplies | Thread, stabilizer, needles |
| Machine time | Based on stitch count |
| Design or digitizing | One-time file cost |
| Labor and packaging | Hooping, trimming, bagging |
| Profit | Your margin |
Holiday Extras
- Personalization fee per name.
- Rush fee for orders after your cutoff date.
- Gift wrap or gift message.
Use Stitch Count
Stitch count drives run time. Learn more in our stitch count guide and see digitizing costs.
Frequently Asked Questions
Should I charge for personalization?
Yes, a per-name fee covers extra setup and stitching.
How do I price by stitch count?
Estimate machine time from stitch count and charge for that time plus materials.
Are discounts a good idea?
Small discounts or bundles work better than deep cuts that remove your profit.
Ready to stitch? Browse our embroidery design shop or order custom digitizing for your own logo or artwork.
Busy holiday season? NexPunch digitizes logos and artwork into clean stitch files for hoodies, t-shirts, caps, shorts and pants, from $8 and usually within 24 hours. See our embroidery digitizing service, or if you run an embroidery shop, our wholesale digitizing for shops.
